Growing your business faster and creating
for your greater success

Please complete this business audit at your earliest convenience to allow me to grasp a picture of your business & operation!
Remember........ if you don't do it, it won't happen! 
After talking with you & assessing your history & current operation I will provide you with a written report outlining what needs to be done to grow your business, increase your customers, profits & fast track your business to success! I will outline a program & introduce you to what I know will walk you through the process to dramatically & consistently improve the success of your business.
The package will include 1 year, unlimited professional contact with your business coach to advise you via fax, phone & email. It will also include a specific number of 45min coaching sessions, that will advise, give direction & lead you to greater business success.The program will be complete with manuals, modules, CD’s, DVD’s etc. All this is designed to educate/re-educate you & step you through the processes & systems that are needed to create greater success & increase in your business profits & personal time. If implemented simply & consistently you will without doubt own a very successful business & be proud you have created for yourself high business achievement. The program is not designed to weigh you down in study, but rather is very practical, simple & full of hands on, friendly proven business growth strategies. With this style of A, b, c format, laying down for you the stepping stones to follow, & With Your personal business coach You will now be in a position of advantage over your competitors to succeed like never before!
As Your personal coach, I am available to work with You every step of the way to insure Your ongoing success. As you are presented with, & learn priceless marketing strategies, effective business growth skills & implement them in your business, I advise you, & check your every move as you submit your proofs, letters, adds, flyers etc to me on a consistent basis. It’s a bit like you owning the car, driving the car & moving it forward with me giving you instructions where to go & turning the wheel - However the car needs to keep moving for me to do this!
You need to be committed & believe in the success of your business.
You need to take action consistently & use my services as a business coach to advise you!
Above all, you need to take action! - Starting now . . . .

“Success waits for no man or woman & can only be captured by those who take action”

“If you do what you've always done, you’ll continue to get what you've always had."

YOUR BUSINESS, YOUR SUCCESS - Make it happen!

All the above is included in your package unless stated/quoted otherwise.
Note: This audit may not be copied for any other purpose or be displayed to anyone other than the
business owner/s. This audit is held in confidence between Better Business Advice (Me) & the client (You)

Business Audit
First name  *
Last name  *
E-mail  *
City  *
State  *
Phone  *
Address  *
What Type of business & what do you do? Description of services & full products
Why did you get into business? This business? Why are you here?
What is your ultimate strategic position you want in the market place?
What are your most important business goals?
What are your most important Personal goals?
Do you have a business plan & are you on track?
What was your turn over last year/ (last 12 months) or current monthly average?
Have you increased over the last 12 months? How much%
What turn over could you handle with your existing infrastructure?
How many staff employed other than you?
What process in place for staff training?
Do you acknowledge your people (staff) How?
What is in place to measure staff performance. How often review?
What is your single most marketing headache/problem?
What is your single most business headache/frustration?
Other problems?
What are the 3 most important changes/results you want from your business over the next 6-18 months?
Do you seriously want to grow your business & achieve your business & personal dreams? Rate Yourself 1-10 1 = not at all. 10 = Extreme
Will you treat seriously, & implement consistently, proven, successful marketing strategies into your business, & apply/commit yourself to do so until you succeed?
If I view you as a potential successful client, & decide to offer my services and expertise to you and work with you to increase your business success, will you view & receive such advice, training and coaching seriously & act upon the implementation of s
Do you consider yourself to be open minded & teachable.
Do you have basic computer skills, & do you have a desktop publishing program you are familiar with?
Do you understand & appreciate the value & importance of being able to successfully promote your business, & attract new customers/ clients & increase the frequency & value of existing customers/clients.
How will this effect you? What impact will it have on your business? What is it worth to you? How do you view it in order/priority of importance?
How do you view it in order/priority of importance?
Where/who could you sell your product/provide your service to?
How many calls/leads/walk ins/enquiries/contact/per week gross?
How many sales per week?
How much is average sale?
What % of 1st time customers become regulars?
How often is a regular customer likely to visit you each year?
What gross profit % do you operate on?
What area of service or products represents your greatest turn over and what % of sales does it currently represent?
What area of service or products represents your greatest turn over and what % of sales does it currently represent? In order of most profitable.
What area of media do you advertise & how much approx do you spend in each area? IE - Yellow pages, local paper, industry magazine, Radio, direct mailout, telemarketing? ......etc. Please state.
What area returned the best results?
Have you ever offered free products/service? How/what & response?
What is the best marketing campaign/Ad you have done(headline/offer/layout/deal)?
How much could you spend on advt' monthly?
Do you have any questionnaire/scripts for sales/phone walk-ins?
Who is your primary target market?
Describe your current average A class customers?
Where do your customers come from geographically?
Who are your competitors?
How do your attract your costumers at present?IE...Referrall, Quotes/Tenders, Walk-ins, Internet.....ect. Please state!
To clarify on a scale 1-10 how would you rate your sales connection / ability 1-Very poor 10 = Extremely good
Are you price competitive? Cheaper, Same, More Expensive?
What is unique about your business/products/services?
What are the major benefits of your product/service? What specific problems do you solve in your customers life?
What major frustration does your customers have re' your industry?
What guarantee do you offer?
Do you have a list of customers? How many?
Do you follow up your customers? If so how?
How long is your average customer life with you?
What is your lifetime value of your customers? Please work out as per follows/below....
How many times per year does your average customers visit/use you
How much is the average spend each time they come
Multiply these two together = Value of your average customer per year!
Miltiply this figure by how many years on average a customer would stay with you = Your lifetime value of your customer!
What system in place to generate/reward/buy referrals?
Do You specifically try to increase the sale $$ by add on/up sell? If Yes If yes, what % convert?
If money was no limit, what areas would you invest in, (what would you do) to improve you business?
Ideal businesses for Jv's (Joint Ventures):There are many businesses not in competition with you, servicing customers just like yours with similar interests & needs. Who are they?
What could you offer in products/services FREE or greatly reduced?
Describe your current sales process?
How dependant is your business upon you for it's survival?
How important is it to you, to have a business not reliant upon you?
Are you achieving your business & personal dreams?
If you were to continue the way you are, where would you be in say 2 years time? How would that effect you? Where would that position you in your dreams/goals?
If you were presented with a smart way to solve many of your business frustrations/stress & an opportunity to grow your business & achieve your business dreams would you implement them?
When?
Would you invest a reasonable amount in smart, proven business strategies & marketing if you new that it would dramatically grow your business & increase your profits?
Are there areas of your life you would say you have been remarkably successful in, & what stands out as major achievements in your life?
Do you believe you are able to achieve your business goals & dreams?
NOTES / Comments / Questions
Are you the sole business decision maker or do you need to consult with others?
Are You ready & willing, & in a position to act upon implementing marketing strategies & learn how to gain greater business success & grow your business?
Are You in a finantial position and ready to invest $100 to $200 weekly towards growing your business?
With this undertaking, I, Better Business Advice am prepared to give my time to complete this business audit in assessing & highlighting areas within your business that need attention, which when acted upon will create greater business success!
If you cannot proceed at this time please give your reason?
If you checked "no" to either of the above 2 questions, please enter your reason:
Do you have a Website? What is the address -
What is your Business Name?
How long have you been operating this business?
* Required fields